Medical Blog Writing That Ranks & Converts
Clinically accurate, SEO-optimized blogs that educate patients and drive organic traffic. Written for health brands across 15+ medical specialties.
View Blog SamplesAvailable for Remote & Freelance Projects
Dr. Saloni Kabra
Senior Clinical ConsultantMedical WriterSEO Health Content Strategist
Doctor by training. Writer by craft. Your content's competitive edge in healthcare.
Trusted by Leading Healthcare Brands
Cetaphil
Medgenome
Ferty9
Dr. Batra's Homeopathy
Vetic Pet ClinicManipalCigna
Maxivision Eye Hospital
Health Science InstituteHolisticWow
HealthOK Global (by Norstella)
Zocdoc
Ichelon Consulting Group
Specialized Expertise Across Healthcare Verticals
Deep clinical knowledge meets strategic content creation in these high-demand niches
Women's Health & Fertility
- IVF/IUI
- PCOS
- Reproductive Medicine
- Hormonal Health
Thyroid & Functional Medicine
- 1000+ Patients Treated
- Personalized Protocols
- Holistic Approach
Telehealth & Digital Health
- Platform Content
- App Evaluations
- User-Facing Copy
Pharma & B2B Medical
- Product Pages
- Medicine Descriptions
- Technical Writing
Dermatology & Skincare
- Clinical + Consumer Balance
- Global Brands (Cetaphil)
Mental Health
- Sensitive Content
- Evidence-Based
- Stigma-Aware Writing
Genetic Testing & Diagnostics
- Complex Science Made Accessible
- Lab Reports
- Patient Education
Nutrition & Holistic Wellness
- Research-Backed
- Herbs
- Mind-Body Connection
Veterinary Medicine
- Pet Care Content
- Clinical + Warm Tone
Oncology & Cancer Care
- Compassionate
- Accurate
- Patient-Focused
Ophthalmology
- Eye Health
- Procedures
- Patient Education
Alternative & Homeopathy
- Evidence-Aware
- Patient-Centric
- Cultural Sensitivity
How I Transform Healthcare Brands Through Content
SEO-optimized, clinically accurate, and strategically crafted for real business outcomes
Landing Page & Web Copy That Turns Clicks Into Patients
Conversion-focused copy that turns visitors into patients. Built for US physicians, clinics, and healthcare companies.
See Landing PagesService Pages & Procedure Pages That Build Trust
Trust-building service pages for dental, fertility, oncology, and specialty clinics. SEO-optimized for local and national search.
View ExamplesWomen's Health & Fertility Content With Clinical Empathy
Sensitive, accurate content for IVF, PCOS, and reproductive medicine. Where clinical precision meets human empathy.
Read Fertility ContentDermatology Content for Global Brands
Clinical + consumer-friendly content for dermatology brands like Cetaphil. Balancing science with accessibility.
View Skincare PortfolioTelehealth Content That Users Trust
User-facing copy and platform evaluations for telehealth apps. Currently practicing at HealthOK Global (Norstella).
Explore Digital Health WorkNutrition Content Grounded in Clinical Research
Research-backed articles on herbs, nutrition, and holistic health. Grounded in clinical studies and patient understanding.
Read Wellness ArticlesPharma & Product Copy That Educates & Sells
Medicine pages, product descriptions, and supplement copy with clinical accuracy and SEO structure.
View Product DescriptionsMedical Review & Quality Control You Can Trust
Accuracy checking and quality control for health content. Ensuring clinical credibility and editorial standards.
Learn About Review ServicesRevive Old Content With Strategic SEO Refresh
Revive underperforming content with strategic rewrites aligned to current search trends and E-E-A-T standards.
Request AuditDiscreet Ghostwriting for Healthcare Brands
Discreet, high-quality healthcare ghostwriting. Your voice, your brand, my clinical expertise.
Inquire About Ghost WritingRigorous Academic Writing for Global Standards
Essays, research papers, case studies, and dissertations with rigorous quality control and citation standards.
View Academic PortfolioClinically accurate, SEO-optimized blogs that educate patients and drive organic traffic. Written for health brands across 15+ medical specialties.
View Blog SamplesConversion-focused copy that turns visitors into patients. Built for US physicians, clinics, and healthcare companies.
See Landing PagesTrust-building service pages for dental, fertility, oncology, and specialty clinics. SEO-optimized for local and national search.
View ExamplesSensitive, accurate content for IVF, PCOS, and reproductive medicine. Where clinical precision meets human empathy.
Read Fertility ContentClinical + consumer-friendly content for dermatology brands like Cetaphil. Balancing science with accessibility.
View Skincare PortfolioUser-facing copy and platform evaluations for telehealth apps. Currently practicing at HealthOK Global (Norstella).
Explore Digital Health WorkResearch-backed articles on herbs, nutrition, and holistic health. Grounded in clinical studies and patient understanding.
Read Wellness ArticlesMedicine pages, product descriptions, and supplement copy with clinical accuracy and SEO structure.
View Product DescriptionsAccuracy checking and quality control for health content. Ensuring clinical credibility and editorial standards.
Learn About Review ServicesRevive underperforming content with strategic rewrites aligned to current search trends and E-E-A-T standards.
Request AuditDiscreet, high-quality healthcare ghostwriting. Your voice, your brand, my clinical expertise.
Inquire About Ghost WritingEssays, research papers, case studies, and dissertations with rigorous quality control and citation standards.
View Academic PortfolioCareer Highlights & Trusted Partnerships
6+ years delivering clinical excellence and content strategy across global healthcare markets
- CurrentCurrent Role
Senior Clinical Consultant & Writer | HealthOK Global (by Norstella)
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At HealthOK Global, part of Norstella, a global life sciences data company, I work at the intersection of clinical medicine and digital health. I test and evaluate the HealthOK and Zocvi health platforms as a practicing doctor, identifying gaps in clinical accuracy and user experience. My content contributions directly improve platform visibility, user trust, and engagement for telehealth audiences. This role reflects my ability to think like both a clinician and a content strategist simultaneously.
At HealthOK Global, part of Norstella, a global life sciences data company, I work at the intersection of clinical medicine and digital health.
- 2021-2023Top Brands
Medical Content Writer | NPDI
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Ghost-wrote medical content for high-profile brands and clinics: Medgenome (genetic testing), Ferty9 (women's fertility health), Cetaphil (skincare product descriptions), Medicas (digital health platform), and Dr. Batra Homeopathy (alternative medicine), across blogs, web pages, and landing pages. Successfully retained complex, demanding clients through consistent quality and on-time delivery.
Ghost-wrote medical content for high-profile brands and clinics: Medgenome (genetic testing), Ferty9 (women's fertility health), Cetaphil (skincare product descriptions), Medicas (digital health platform), and Dr.
Medical Blog Writer & Reviewer | Health Science Institute
Produced medically accurate health blogs and served as a content reviewer, ensuring published material met clinical standards and editorial guidelines.
Nutritional Content Writer | HolisticWow
Produced high-quality, research-based articles on herbs, spices, peppers, and holistic wellness, grounded in clinical studies, research paper references, and expert collaboration.
- Multi-Brand
Veterinary & Healthcare Writer | FTA Global
Wrote SEO-focused web content and landing pages for Vetic Pet Clinic (India's most recognized pet care brand), ManipalCigna (renowned health insurance company), and Maxivision Eye Hospital (renowned eye hospital chain).
- High Volume
Medical Content Strategist | Ichelon
Produced diverse, high-volume SEO content for a vast range of specialty clinics and healthcare brands across: Dental · Plastic Surgery · Liver Health · Oncology · Women's Health · Fertility · Mental Health · Dermatology · Alternative Medicine
- US Market
Medical Content Writer | Zocdoc
Wrote SEO-optimized landing pages for US-based doctors practicing across multiple locations, helping multi-location physician brands capture local search intent and drive patient acquisition at scale.
- Clinical Practice
Assistant Doctor & Medical Writer | Jeevam Health
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Specialized in thyroid care with 1000+ patients, capturing detailed patient history, developing individualized diagnostic protocols, and collaborating with a multidisciplinary team. Clinical experience directly informs my thyroid content writing.
Specialized in thyroid care with 1000+ patients, capturing detailed patient history, developing individualized diagnostic protocols, and collaborating with a multidisciplinary team.
- 2000+ Projects
Executive Academic Writer | SSSI (by Digiversal)
Produced 2000+ academic pieces, essays, research papers, reviews, case studies, and dissertations, in strict adherence to academic standards with international clients.
How I Can Help You
Tailored content solutions for every type of healthcare organization
If you're a clinic or hospital
I help you get found by the right patients online, with content that builds trust before they even walk through your door.
Get SEO StrategyIf you're a health tech or telehealth brand
I bridge clinical credibility and digital strategy, so your platform content sounds like it was written by a doctor (because it was).
Improve Platform ContentIf you're a pharma or wellness brand
I translate complex science into content that educates, ranks, and converts, whether it's a product page, a blog, or a full content refresh.
Boost Product ContentIf you need a ghost writer or medical reviewer
I quietly support healthcare brands with clinically accurate, publish-ready content. Your voice stays intact; I bring editorial rigor and QC.
Inquire About PartnershipFeatured Work
SEO-optimized, clinically accurate content across healthcare verticals
Medical Blogs
Complete Guide to IVF: What to Expect
Ferty9
Comprehensive 2,500-word guide covering IVF process, costs, and success rates. Structured for patient clarity and long-tail search visibility.
Ranked #1 for target IVF keywords in 3 months
Landing Pages
Book Your Consultation Landing Page
Zocdoc Physician Client
Conversion-driven landing page copy for a multi-location dermatologist, optimized around patient intent and appointment-focused messaging.
Increased consultation bookings by 35%
Product Descriptions
Cetaphil Gentle Skin Cleanser Description
Cetaphil
Clinical + consumer-friendly product copy balancing evidence-backed claims with accessible language for skincare buyers.
Improved product-page engagement metrics
Service Pages
Thyroid Function Testing Service Page
Confidential Healthcare Client
SEO-focused diagnostic service page explaining thyroid panel tests, preparation, and reporting timelines in patient-friendly language.
Top-3 visibility for core thyroid test keywords
Medical Blogs
Understanding Your Dog's Skin Allergies
Vetic Pet Clinic
Educational pet-health article balancing clinical guidance with empathetic communication for worried pet owners.
Higher time-on-page vs previous pet blogs
Medical Blogs
PCOS Lifestyle Management Guide
Confidential Healthcare Client
Evidence-aligned guide on PCOS symptoms, nutrition, and care pathways designed for patient education and recurring organic traffic.
Featured in high-intent query clusters
What Clients Say
Trusted by healthcare brands across 4 continents
★★★★★
Dr. Saloni combines clinical accuracy with strong SEO instincts. Our fertility content quickly became one of our highest-converting channels.
- Content Director, Digital Marketing, Ferty9 Fertility Center
★★★★★
Dr. Saloni made complex skincare science clear and conversion-friendly. Our product pages became easier to read and performed better.
- Brand Marketing Team, Content Strategy, Cetaphil (via NPDI)
★★★★★
She translated complex genetic testing topics into language patients and physicians could both trust. Accurate, clear, and highly usable.
- Medical Communications, Content Lead, Medgenome Genetic Diagnostics
★★★★★
Dr. Saloni delivered veterinary content that was clinically sound yet warm for pet owners. Exactly the tone and trust we needed.
- Marketing Team, Content Strategy, Vetic Pet Clinic
★★★★★
Her wellness writing is research-backed but never dry. She blends evidence with reader-first clarity beautifully.
- Editorial Team, Content Director, HolisticWow
★★★★★
Her SEO landing pages for US physician clients convert consistently. She understands patient intent and local search deeply.
- Healthcare Content, Senior Editor, Zocdoc Provider Network
2,000+
Pieces Published
50+
Healthcare Clients
4
Continents Served
6+
Years Experience
200%
Avg. Traffic Increase
15+
Medical Specialties
Let's Work Together
Available for remote, freelance, and contract medical writing projects
About Dr. Saloni
Where clinical practice meets content strategy
Hi, I'm Dr. Saloni, a licensed medical doctor and senior clinical content strategist with 6+ years of experience transforming complex clinical knowledge into content that ranks on Google, builds patient trust, and drives real business results.
I've worked across telehealth, pharma, fertility, genetics, skincare, nutrition, thyroid care, pet care, insurance, and multi-specialty clinical networks across India, the US, UK, Dubai, and global remote markets.
"I bring a clinician's eye to every piece, so healthcare content is both medically sound and commercially effective."
Currently, I serve as Senior Clinical Consultant & Writer at HealthOK Global (by Norstella), where I evaluate digital health platforms and translate those insights into content that improves user trust, discoverability, and patient engagement.
- Trusted by brands including Cetaphil, Medgenome, Ferty9, and Vetic Pet Clinic
- Retained high-expectation clients through quality, speed, and clinical rigor
- Available for freelance and contract projects through direct engagement
🎯 Travel · Chess · Singing
Download Resume